Lodis was established with a distinct and heartfelt mission - To make luxury a reality for all. This commitment led Lodis to introduce Loewe, Spain's renowned leather goods house, to North America for the very first time, satiating the growing appreciation for European leather craftsmanship.

Category :

Brand Positioning

Client :

LODIS

Start Date :

September 2025

Designer :

PVA

The
Brand Objective

For Lodis, a luxury accessories brand, the goal was to elevate brand perception and strengthen visibility in a competitive premium market through cohesive storytelling across influencers, digital platforms, and the brand’s website.

We delivered an end-to-end brand growth solution encompassing PR, influencer marketing, social media, and website development. We executed a high-impact PR and influencer campaign with UAE-based fashion influencers Hala Owais and Zinobia Mistry, showcasing Lodis’ signature bags through premium, luxury-led content. From creative direction to shoot execution and post-production, every element reflected the brand’s elegance and craftsmanship. Our team managed social media strategy and content to drive engagement, build brand recall, and position Lodis as a modern luxury label. Alongside this, we developed and managed the brand’s website, ensuring a seamless, refined digital experience aligned with Lodis’ premium identity.

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